Tips for Making Effective Facebook Ads

So many people try Facebook Ads, but they come back saying that they do not work. The main reason for that is that ads need to be executed in the right way and delivered to the right people. If done correctly, Facebook Ads can tremendously help your business. The most beneficial aspects of Facebook ads […]

How to Advertise on Facebook

According to a research by Pew Research Center done in 2016 79% of Americans use Facebook. It is still the most popular of all the social media platforms. I can only imagine that this number has gotten higher over the past few years. Whether it has or not, 79% is still an extremely high number […]

Pictures & Social Media

In this episode we talk about how to effectively use images to create more engagement on different social media platforms

Community Management

One of the greatest pitfalls that businesses fall into when it comes to social media is that they use social media as a broadcast channel. There is still a mindset that carried over from television broadcasting, that is of a platform where the audience’s only role is to listen. This however does not work in […]